The Magenta Principles™

The Magenta Principles™ is a trademark of Magenta Principles Limited.

Magenta Principles Training

There are three options for accessing Magenta training:

  • Face to face workshops
  • Live, bespoke remote workshops
  • Magenta video workshops available online.

To discuss your training requirements and for more details please contact Mike direct at or on +44 7809229580.

“Following our inset day looking at The Magenta Principles™, I have noticed an immediate impact. There was an overwhelming feeling that the ideas made sense and because of which they were achievable for all teachers regardless of their subject area or experience.
John Naylor – Deputy Head, Brinsworth Comprehensive School

Mike Hughes ETS Education, Training, and Support - The Magenta Principles

Although I conceived and developed what I now refer to as The Magenta Principles™ over 20 years ago they still underpin my approach both when working as a teacher in the classroom and as a trainer in CPD sessions. Many people speculate where the phrase comes from and what it means – that is my secret and will remain so!

Some of the core ideas of the approach were first published as far back as 1997 in Lessons are for Learning – although at that time I was only using the term Magenta Principles™ in private. The phrase Magenta Principles™ was first used publicly in 2006 when it appeared in my latest book, And the Main Thing is… Learning. Since then, literally thousands of teachers have attended my Magenta Principles™ workshops and the phrase is now heard on a daily basis in a great many schools.

Whitley Bay High School is the school that has taken the Magenta Principles to heart more than any other and have been using the approach as a framework to develop classroom practice for almost 10 years. In their own words: “If our goal was to make learning an engaging, student centred experience then the Magenta Principles was the vehicle that enabled us to get there”. Ofsted judged the school to be outstanding in both 2010 and 2013 and described teaching as, exciting and innovative.

In response to a great many requests, I have finally decided to pull all of the Magenta Principles™ ideas together in one publication and my new book – The Magenta Principles™ – is now available to order.

Extract from The Magenta Principles™ book

“In a nutshell, the Magenta Principles™ is an umbrella phrase that refers to a philosophy and an approach to teaching based upon the premise that learning should be both exciting and engaging. More specifically the phrase represents a pedagogy underpinned by an unshakeable belief that:

  • learning is the consequence of thinking… therefore our job is to get them to think
  • language is central to thinking… therefore our job is to get them to talk
  • learning is an active process… therefore our job is to get them doing

We talk about The Magenta Principles™ – but in reality there is just one principle; in order to make sense of the information that comes their way, children have to do something to/with it. Receiving it, retaining it and eventually regurgitating it is insufficient – in short they have to think about it! The receive, retain and regurgitate approach may get a child through an examination hoop but it will not develop a deep understanding and while all teachers want to help children pass exams some of us want much more – we want them to get it, get why they got it and, as much as anything, enjoy it.

The question therefore becomes, what are children required to do to/with the information they encounter in the classroom? It is central to the approach and the answer gives us The Magenta Principles™ – children could be asked to reduce it, change it, assemble it, add to it, arrange it, sequence it, classify it… the list goes on and on.”

Extract from The Magenta Principles™ by Mike Hughes © (Not to be copied without author’s permission)

Contact Mike

Mike’s work is hugely varied and tailored to fit the needs of the individual school/teacher. Anyone considering working with Mike is invited to contact him to discuss their requirements and explore possibilities. Please include the name of your school in your enquiry.


+44(0)7833 030 987


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